Browse Books: Business & Economics / Advertising & Promotion

Persuasive Advertising: Evidence-Based Principles By J. Armstrong Cover Image
$131.99
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Positioning: The Battle for Your Mind, 20th Anniversary Edition By Al Ries, Jack Trout Cover Image
$32.00
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The Language of Cosmetics Advertising By Helen Ringrow Cover Image
$71.99
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Visualizing Taste: How Business Changed the Look of What You Eat (Harvard Studies in Business History #53) By Ai Hisano Cover Image
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Advertising in New Formats and Media: Current Research and Implications for Marketers By Patrick de Pelsmacker (Editor) Cover Image
By Patrick de Pelsmacker (Editor)
$202.49
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New Perspectives in Luxury Branding (Emerald Gems) By Emerald Group Publishing Limited Cover Image
$80.49
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A Focus on 3D Printing for Healthcare Applications (Emerald Gems) By Emerald Group Publishing Limited Cover Image
$80.49
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Multi-Channel Marketing, Branding and Retail Design: New Challenges and Opportunities By Charles McIntyre (Editor), T. C. Melewar (Editor), Charles Dennis (Editor) Cover Image
By Charles McIntyre (Editor), T. C. Melewar (Editor), Charles Dennis (Editor)
$153.74
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Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural Branding By Jacek Pogorzelski Cover Image
$138.74
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Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural Branding By Jacek Pogorzelski Cover Image
$44.84
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Exploring Cultural Value: Contemporary Issues for Theory and Practice By Kim Lehman (Editor), Ian Fillis (Editor), Mark Wickham (Editor) Cover Image
By Kim Lehman (Editor), Ian Fillis (Editor), Mark Wickham (Editor)
$131.24
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New Perspectives on Critical Marketing and Consumer Society By Elaine L. Ritch (Editor), Julie McColl (Editor) Cover Image
By Elaine L. Ritch (Editor), Julie McColl (Editor)
$67.84
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