Browse Books: Business & Economics / Consumer Behavior

Winning on Purpose: The Unbeatable Strategy of Loving Customers By Fred Reichheld, Darci Darnell, Maureen Burns Cover Image
$30.00
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Buyer Aware: Harnessing Our Consumer Power for a Safe, Fair, and Transparent Marketplace By Marta L. Tellado Cover Image
$29.00
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Arriving Today: From Factory to Front Door -- Why Everything Has Changed About How and What We Buy By Christopher Mims Cover Image
$29.99
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Misbehaving: The Making of Behavioral Economics By Richard H. Thaler Cover Image
$16.95
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Exactly What to Say: Your Personal Guide to the Mastery of Magic Words By M Phil Jones Cover Image
$14.99
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Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix By Dade Hayes, Dawn Chmielewski Cover Image
$28.99
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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It By April Dunford Cover Image
$19.14
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Customer Centricity: Focus on the Right Customers for Strategic Advantage By Peter Fader Cover Image
$17.99
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Emotional Design: Why We Love (or Hate) Everyday Things By Don Norman Cover Image
$17.99
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Exactly What to Say: For Real Estate Agents By Phil M. Jones, Chris Smith, Jimmy Mackin Cover Image
$17.99
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The Things We Love: How Our Passions Connect Us and Make Us Who We Are By Aaron Ahuvia, PhD Cover Image
$29.00
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Going Public: How Silicon Valley Rebels Loosened Wall Street’s Grip on the IPO and Sparked a Revolution By Dakin Campbell Cover Image
$30.00
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