Browse Books: Business & Economics / Consumer Behavior

Narrative Economics: How Stories Go Viral and Drive Major Economic Events By Robert J. Shiller Cover Image
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Estrategia océano azul, océano rojo / Blue Ocean, Red Ocean Strategy (IMPRESCINDIBLES / ESSENTIALS) By KIM W. CHAN, RENEE MAUBORGNE Cover Image
$14.95
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Brand Sense: Sensory Secrets Behind the Stuff We Buy By Martin Lindstrom, Philip Kotler (Foreword by) Cover Image
By Martin Lindstrom, Philip Kotler (Foreword by)
$17.00
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The Journey to WOW: The Path to Outstanding Customer Experience and Loyalty By Shaun Belding Cover Image
$16.95
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Behavioural Economics: Psychology, Neuroscience, and the Human Side of Economics By David Orrell Cover Image
$15.95
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Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond By Pauline Brown Cover Image
$29.99
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Priceless: The Myth of Fair Value (and How to Take Advantage of It) By William Poundstone Cover Image
$19.00
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Conformity: The Power of Social Influences By Cass R. Sunstein, Robert H. Frank (Foreword by) Cover Image
By Cass R. Sunstein, Robert H. Frank (Foreword by)
$10.95
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Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results By Florent Buisson Cover Image
$69.99
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Decoded: The Science Behind Why We Buy By Phil Barden, Rory Sutherland (Foreword by) Cover Image
By Phil Barden, Rory Sutherland (Foreword by)
$21.99
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Be Amazing or Go Home: Seven Customer Service Habits That Create Confidence with Everyone By Shep Hyken Cover Image
$16.79
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Nudging By Riccardo Viale Cover Image
$27.95
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